LUTFI HANIFAH.

   Gaia is a school project where I developed the branding and packaging for a skincare brand focused on hand cream, candles, and bar soap. The design balances a natural and organic aesthetic with a fresh and youthful energy, moving away from the overly minimalist or clinical look often seen in skincare. By combining soft, earthy tones with vibrant accents and dynamic layouts, I created a visual identity that feels both authentic and lively, reflecting the brand’s connection to nature while staying modern and engaging.